The Central Committee of the Ho Chi Minh Communist Youth Union in collaboration with Plan International Vietnam on May 29 organized a launching ceremony of the online interactive contest "Standard youth - Say no to gender stereotypes", combined with a live exchange program with experts and inspirational personality and launched a series of sitcoms with the theme "Sharing financial responsibility in the family".

At the launching ceremony.

Standard Youth is a social media campaign launched by the Ho Chi Minh Communist Youth Union Central Committee in collaboration with Plan International Vietnam with sponsorship from the Australian Department of Foreign Affairs and Trade through the Investing In initiative. Women aims to raise awareness and change behavior related to gender stereotypes in the context of the Covid-19 pandemic.

An online interactive contest with four issues is held in the form of a live broadcast every Wednesday and Friday from May 29 to June 12 on the Facebook pages of the contest and Propaganda Department of the Central Youth Union.

Participants will answer questions directly to demonstrate knowledge and judgment around gender equality in the livestream to receive prizes with a total value of up to VND 24 million.

Speaking at the launching ceremony, Nguyen Tuong Lam, secretary of the Central Committee of the Youth Union, said: "This is a contest designed with a modern contest, attractive form, attracted attention, participation of a large number of people from all walks of life, especially the young Vietnamese generation at home and abroad Through the contest, union members, youth and people will have more useful knowledge to change gender stereotypes in family work, financial responsibility, career choice and leadership roles among men. gender and women; on building a civilized, equal and happy family."

The content of the contest revolves around the guidelines, policies and laws of the Party and State on gender equality, marriage and family; knowledge and skills on gender equality, building a civilized, equal and happy family.

At the launching ceremony, the organizing committee introduced the MV of the theme song of the campaign "Small or big things, we all do" performed by rapper Rica Nguyen Viet Hung and singer Lam Bao Ngoc.

According to Rica, the song expresses his own thoughts, that men can and also want to contribute to building a home: "Anyone can stay at home, anyone can earn money, as long as their partner accompanying them."

Also at the ceremony, the first episode of the sitcom series with the theme "Sharing financial responsibility in the family" was premiered. The next episodes will be shared on the Facebook fanpage "Standard Youth" in the near future.

Right after the launching ceremony of the contest, a talkshow with the topic "In family: Financial matters to whom?" took place with the participation of Nguyen Thi Tuyet Mai, former head of the Family and Social Affairs Department - Central Vietnam Women's Union, journalist Hoang Anh Tu, blogger Hoang Ngoc Diep, Nguyen Ha Duong and MC Son Lam.

The guests discussed the prejudices that still exist with women and men about the options of staying at home to take care of the housework or being the breadwinner of the family as well as how to share the household chores.

Discussing stereotypes about the financial roles of men and women, journalist Hoang Anh Tu shared: “Men are under a lot of pressure from gender roles and expectations such as men must earn more money than their wives, and men must be the breadwinners. If you can't do it, you're no good. Also gender stereotypes attack successful women terribly. They are, maliciously commented on for not taking care of their families, blamed for their unhappy marriages.”

Blogger Hoang Ngoc Diep comments on how to deal with pressures for both sexes. “A couple should find a way that works for their family. Marriage is a journey and can be challenging. Therefore, it is very necessary for the couple to open up and share with each other.”

Meanwhile, Nguyen Ha Duong stressed: “If a family has a solid structure, that family will withstand external pressures. That solid structure depends on three factors: respect, trust, and love.”

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