Saving Newborn Lives with Neonatal Resuscitation Training Centers
	Expert: Vietnam's Economy Remains a "Shining Star" in Southeast Asia Despite Challenges

On the evening of June 27, in Milano, the Vietnam National Authority of Tourism (VNAT) coordinated with the Vietnamese Embassy in Italy to organize a tourism promotion program, VNA reported

The event was attended by local officials such as President of the Italian Government Tourist Board (ENIT) President Alessandra Priante, and Raffaele Cattaneo, deputy minister in charge of international relations of Italy's Lombardia region, along with many representatives of tourism businesses. travel, hotel, airline, and press associations of Italy and Vietnam

At the tourism promotion program held in Milan on June 27. Source: Vietnamese Embassy in Italy

Speaking at the program, Priante said the number of tourists from Italy to Vietnam and vice versa is expected to increase.

Recently, the Vietnamese Embassy in Italy has conducted many activities to promote cooperation and tourism in localities such as displaying photos promoting Vietnamese tourism on trains in Milan, and Ferrari cars in Macerata, giving away books, movies, and ceramic vases, among others.

According to Priante, the above activities received the welcome and support of the Italian people. She proposed that the Governments of the two countries consider signing a bilateral tourism cooperation agreement in the new period and agreed to propose to the leaders of the two countries to soon promote direct flights from Vietnam to Italy, contributing to strengthening economic and tourism cooperation between the two countries.

Addressing the event, VNAT Director Nguyen Trung Khanh said that Italy is a leading traditional and important market of Vietnamese tourism in Europe. In 2023, Vietnam welcomed about 57,000 Italian visitors, equivalent to over 80% of the pre-Covid-19 pandemic level.

Khanh assessed that the Vietnam Tourism Roadshow in Italy was a good opportunity for tourism businesses of the two countries to share updated information, seek business cooperation opportunities, increase tourism exchanges, and prepare for a new phase with stronger development.

Convenient direct flights, simple immigration procedures, attractive destinations and tourism products, and hospitable people are ideal conditions to promote tourism development between the two countries, he said.

Meanwhile, Vietnamese Ambassador to Italy Duong Hai Hung affirmed that Italy is the third largest economy in the EU and a potential tourist market for Vietnam.

The two countries celebrated the 50th anniversary of diplomatic relations in 2023, which demonstrated a long-standing friendship and cooperative relations and a good foundation for cultural, economic, and tourism cooperation between the two countries.

Hung said the Vietnamese embassy has carried out many activities to promote cooperation and promote tourism in localities in Italy. The diplomat also appreciated the cooperation between Italy in general and the Lombardy region in particular with Vietnam in recent times and emphasized the need for a direct flight connecting Italy and Vietnam.

The unique cultural performance program performed by artists of Vietnam song, dance, and music brought attendees a traditional cultural and artistic feast, rich in the identities of the Vietnamese people.

Representatives from Vietnamese and Italian tourism businesses meet at the tourism promotion program in Milan, Italy. Source: Vietnamese Embassy in Italy

At the event, Italian travel businesses expressed their interest and asked many questions to better understand Vietnam’s tourism policies and incentives.

Within the framework of the tourism promotion program in Italy, Khanh had a meeting with the ENIT President and the deputy minister in charge of the international relations of Lombardia.

At the meeting, the two sides affirmed the need to strengthen tourism cooperation between the two countries in the coming time. They agreed to call on the two governments to consider signing a bilateral tourism cooperation agreement in the new period.

They also agreed to propose leaders of the two countries to allow the opening of a direct flight between Vietnam and Italy soon. The two sides also committed to strengthening tourism information exchanges and promotion activities in the coming time.

The programme in Italy was part of activities to promote Vietnamese tourism in Europe together with similar programmes held in France and Germany.

Italy, Vietnam Cooperates in Intercountry Adoption Support Services On May 6 in Hanoi, a meeting between Vice Chairman of the Italian Commission for International Adoptions (CAI) Vincenzo Starita and the Deputy Minister of ...

Vietnamese Chef Wins International Culinary Competition in Italy A Vietnamese female chef, MasterChef Italia 2023 Runner-up, continues to win an international culinary competition in Italy.