Swiss Ultra 2022 Winner - Tan Hiep Phat's Brand Ambassador

Swiss Ultra 2022 Winner - Tan Hiep Phat's Brand Ambassador

Stepping to the podium to receive SwissUltra award, runner Thanh Vu wore a shirt with Number 1 logo. As Number 1 Energy Drink's brand ambassador, Thanh Vu is the proof that anyone can achieve their dreams, regardless of genders or nationality.
Tan Hiep Phat's Cooperate Culture: Every Manager is a Teacher

Tan Hiep Phat's Cooperate Culture: Every Manager is a Teacher

Tan Hiep Phat, a leading beverage company in Vietnam, upholds a principle: Managers must train and teach their subordinates. Tan Hiep Phat considers Vietnamese Teachers' Day (November 20) an occasion to express gratitude for managers, including Thanh Quy Tran and Nu Nhi Tran, the company's founders.
Beverage Giant THP Evolves for an Unpredictable Future

Beverage Giant THP Evolves for an Unpredictable Future

As healthy drinks with natural ingredients like winter melon tea and strawberry tea are taking over the market by storm, beverage giants like Tan Hiep Phat must re-evaluate corporate strategy and market approach to maintain the position as customers's best choice.
Tan Hiep Phat Finds Success with Green Economy Strategy

Tan Hiep Phat Finds Success with Green Economy Strategy

Tan Hiep Phat aims to rise strongly towards the sustainable development of the country. Therefore, it is willing to take a part of responsibility in the circular economy. Tran Uyen Phuong, Deputy CEO of Tan Hiep Phat Group shared the point at an event.
Feminism in Tan Hiep Phat - The Leading Beverage Group in Vietnam

Feminism in Tan Hiep Phat - The Leading Beverage Group in Vietnam

"Women accounted for more than 35% of management positions in Tan Hiep Phat Group. There is no distinction between men and women at our company. The employess are evaluated based on the quality of their works," reaffirmed Deputy CEO Phuong Uyen Tran.
Tan Hiep Phat Accelerates Digitalization in the Suppply Chain

Tan Hiep Phat Accelerates Digitalization in the Suppply Chain

The CEO of Tan Hiep Phat Beverage Group (THP) Tran Qui Thanh has an ambitious plan to reach US $1 billion with a super platform to digitize commerce.
These Burning Summer Days

These Burning Summer Days

"Rice of our village/ Bears the July storms/ Bears the March rains/ Farmers' sweat pour/ During hot June noons/ The field is as hot as boiling water/ Hot enough to cook paradise fish/ Even crabs have to crawl to the shore/ Yet my mother walk down to plant the seeds." Tran Dang Khoa's poem, which embodies the extreme heat of summer, reminds those who have experienced those bittersweet days of the taste of their hometown's river soil, dip them in the village pond scented by blooming lotuses of a plenary childhood.
Tan Hiep Phat People: Hold Strong Beliefs To Face Continuous Challenges

Tan Hiep Phat People: Hold Strong Beliefs To Face Continuous Challenges

International developments have washed away the optimistic expectations for 2022. Phuong Hiep Phat's Deputy CEO, that the staff's continuous learning and strong belief in the company will push Tan Phat forward despite the current situation.
Tan Hiep Phat's CEO Tips on How to Run the Business Effectively

Tan Hiep Phat's CEO Tips on How to Run the Business Effectively

Fobes businesswoman, CEO Uyen's worldview has merged globalization with localization, drawing on both her international education and her experience working for the multinational firm founded by her parents. As East joins West in the world of business and Asian multinationals continue to rise, her wisdom and insights will guide us ahead.
Deputy CEO Phuong Uyen Tran on the Importance of Innovative Digital Transformation

Deputy CEO Phuong Uyen Tran on the Importance of Innovative Digital Transformation

Tan Hiep Phat's Deputy CEO said innovation needs attention from both leaders and employees to drive a business to success.
How to Lead Multi-national Business Through Hardships: Advice from Phuong Uyen Tran

How to Lead Multi-national Business Through Hardships: Advice from Phuong Uyen Tran

"Many businesses experience difficulties when they do not start small and slowly build to greater heights," says the businesswoman.
The Formula for Business Success - Customers Satisfaction: CEO Phuong Uyen Tran

The Formula for Business Success - Customers Satisfaction: CEO Phuong Uyen Tran

CEO Phuong Uyen Tran provided her insights on the importance of customer happiness to a company's success. "It's no secret", according to Phuong, "in order for a business to succeed, the people who buy your product or service must be satisfied".
Battling Sexism in Workplace: Phuong Uyen Tran's Advice for Young Generations

Battling Sexism in Workplace: Phuong Uyen Tran's Advice for Young Generations

Across the world, women are gaining the opportunity to pursue their dreams. However, sexism is still a barrier. Tan Hiep Phat Deputy CEO Phuong Uyen Tran shares her experience and advice to cope with gender issues in the office.
Tan Hiep Phat Deputy CEO Phuong Uyen Tran: Keys to Success in Business

Tan Hiep Phat Deputy CEO Phuong Uyen Tran: Keys to Success in Business

The businesswoman shares her viewpoint on key factors that lead a business through storms to earn success.
Bich Ngoc Tran: Great Leaders Must Focus on People

Bich Ngoc Tran: Great Leaders Must Focus on People

For the female leader, competence, in fact, is present at the family company thanks to the leader's perspective.
Herbal Tea - Young Generation's Secret to Reduce Body Heat

Herbal Tea - Young Generation's Secret to Reduce Body Heat

In the Covid Era, health becomes everyone's highest priority. Herbal tea is therefore chosen by the young to combat high body heat and protect their health.
Vietnamese Businesses Adapt to the 'New Normal'

Vietnamese Businesses Adapt to the 'New Normal'

More than 1,000 employees in Tan Hiep Phat factories have overcome 80 challenging days of living with the pandemic while still producing healthy drinks to serve customers' needs.
The Seven Core Values Leading Tan Hiep Phat Through Pandemic Confusion

The Seven Core Values Leading Tan Hiep Phat Through Pandemic Confusion

In the complicated pandemic, corporate culture was an important factor to lead the enterprise through difficulties, said Ngoc Bich Tran, Tan Hiep Phat Deputy CEO.
A Book Reveals the Secrets to Tan Hiep Phat’s Success

A Book Reveals the Secrets to Tan Hiep Phat’s Success

In her book “Competing with Giants”, Uyen Phuong Tran highlights Tan Hiep Phat Group’s motto “Nothing is Impossible”. The spirit is the reason for the enterprise’s many successes.
Tan Hiep Phat CEO Offers Advice for Post Pandemic Recovery

Tan Hiep Phat CEO Offers Advice for Post Pandemic Recovery

Nearly 80,000 enterprises in Vietnam withdrew from the market in the first 7 months of 2021, a reality considered pessimistic but inevitable. The number, however, is expected to grow as the coronavirus still ravages the world. The CEO of Tan Hiep Phat, Tran Quy Thanh, is aware of these issues yet he is optimistic for Vietnam's economic future.
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